Black Friday 2022 | Our biggest sale of the year starts soon!

The best damn deal of the year is coming up, and we want to fill you in!

Conscious consumption always pales mindless consumption. We know it’s exciting. It’s the biggest sale of the year and you want in! We get it, of course. But we also want to stress how important it is that you consider your purchase, because we’d only want you to get into a piece that you adore. As you know, not only are all BF sales final, we’d prefer you spent your hard-earned money wisely. Not leaving you on your own with this suggestion of consciousness, we’re putting our money where our mouths are. Earlier this year we started our “1 Jean = 1 Tree” initiative. Every time a pair of jeans are ordered on this site, we plant a tree. Over the four day period that is BF ’22 at OD, we are doubling down by planting TWO trees for every pair of jeans ordered.

In addition to our charity initiative, as we’ve done for years now, we're giving away $1000 in Indigo Seeds (points to the OD Loyalty program)! The details regarding the 2022 BF Sale and giveaway campaign are stated below.

Duration: November 24th @ Midnight (JST) ~ 28th @ Midnight (JST)


Simply add any sale applicable item to your cart and the 20% discount will be applied.

The OD 2022 BF Giveaway Campaign

To commemorate Thanksgiving while giving back to our denim fam, we are delighted to announce the details of our 2022 Black Friday giveaway.

Between the 24th - 27th November @ Noon (JST), 1 question will be posted to Instagram daily. For a chance to win, simply comment on the post with your answer to any of the questions, along with the order number of your purchase during the Black Friday period!

- 1st Prize - 60,000 Indigo Seeds ($600 in loyalty points)
- 2nd Prize - 25,000 Indigo Seeds ($250 in loyalty points)
- 3rd Prize - 15,000 Indigo Seeds ($150 in loyalty points)
- Runner Up Prize ×3 - 5,000 Indigo Seeds ($50 in loyalty points)

The answers to all of the questions can be found in 1 of 3 places:

The winners of each prize will be randomly selected from the comment section and announced on December 1st at Noon (JST).

To be eligible to win, be sure to follow these 3 simple rules:

- Sign up to the OD loyalty program (You will be prompted on your first purchase, if you are not already a member)
- Follow us on Instagram
- Answer the question and include your order number in the IG comment

The BF Sale Terms
  • Free Global Express Shipping on orders at or over US$150 (after the discount is applied).
  • Free Chainstitch Hemming (on a Union Special 43200G), as always!
  • Global Express Shipping is done with either DHL, FedEx or EMS Japan Post.
  • No Code Stacking - the BF code cannot be used in combination with other discount codes or OD Indigo Points
  • The sale only applies for 96 hours, from November 24th @ Midnight (JST) ~ 28th @ Midnight (JST). We cannot apply the discount retroactively to prior (or future) purchases outside this time window.
  • Items purchased during the BF Sale are treated as Final Sale.

The OD Black Friday 2022 Sale starts on 11/24 @ Midnight (JST)